Focus Groups

Few customer research tools yield as much customer insight as a focus group. Whether rolling out a new product, designing a marketing campaign, revamping a membership program or trying to understand existing behavior patterns - focus groups offer a unique glimpse into the decision-making process around your product.

BBC has conducted hundreds of focus groups across the U.S. for private sector firms, non-profits and government agencies. We hold focus groups at BBC and in traditional and non-traditional facilities in other cities, often custom-recruiting participants ourselves.

Related Links

• Customer Research
   
• Non-Profits
   
• Small Business Assistance
   
• Transportation Program Evaluation
   
• Water Conservation
   
• Workforce Training

Selected Clients

• Avis Budget Group
   
• City of Ausin, Texas
   
• Denver Water
   
• Museum of Science, Boston